Along with Google Ads, YouTube Advertising has become a very popular marketing tool over the last decade. And since most businesses want to optimize for both Google and YouTube, it’s critical to follow certain strategies in order to avoid wasting your budget. In this article and our corresponding YouTube Tutorial, we will give you the…
One of the important aspects of Google Ads is Geofencing, also known as Geotargeting. You want to make sure you are targeting the best locations for your business. If you only serve a small geographic area, your Google Ads shouldn’t be targeted to other locations. You can start by watching our video tutorial on this…
If you are creating a content strategy, there’s a lot you need to consider. What content you want to create, whether or not you are creating articles, videos, images, audio, or some combination of them, and a publishing schedule. We put together a simple content strategy plan that you can use for your website. You…
Are you faced with a limited advertising budget? Are you trying to determine whether to invest in either PPC or SEO? Want more traffic on your website, whether organic or paid? Now, it is preferable to have both PPC and SEO running simultaneously, but sometimes this is just not feasible for everyone. In this article,…
One of the most popular targeting methods on the Google Display Network is Placement Targeting. It is a subset of content targeting, and one option with Google Ads is targeting website placements with your ads. Our video and corresponding article below will give you the step-by-step process for getting started with Google Display Advertising website…
You should test Pinterest Ads for every business in my opinion. Pinterest is still a massive social media channel with active users growing worldwide. However, finding the right Pinterest Ads strategies can still be difficult, so hopefully we can help you get started. Our video and corresponding article below will give you the Pinterest Advertising…
Our goal in this article is to answer the question: What is Affiliate Marketing? When you are first getting started with affiliate marketing, there is a lot to learn. Our goal through our affiliate marketing course is to give you all the resources you need to get started on the right foot. You can either…
Mailchimp is one of the best email marketing providers, but it can be difficult to understand it at first. Between creating your first email list and setting up email marketing campaigns, you might struggle to figure out Mailchimp. That’s why we put together a Mailchimp tutorial to show you exactly how to get started with…
YouTube Sequence Ads can be difficult to figure out and understand at first, so we do our best to cover everything you need to know to get started. We have a YouTube Video Ad Sequencing Campaign tutorial with Google Ads video below and an explanation for how to use them effectively. YouTube Video Ad Sequencing…
Watch our video below to learn how to create your first YouTube video advertising campaign through Google AdWords. You want to link your YouTube account to your Google AdWords account and then it’s much easier to get started with video marketing through the YouTube Network with TrueView, In-Display, Banner ads, and Search ads. How to…