One of the most popular targeting methods on the Google Display Network is Placement Targeting. It is a subset of content targeting, and one option with Google Ads is targeting website placements with your ads. Our video and corresponding article below will give you the step-by-step process for getting started with Google Display Advertising website targeting.
Google Ads Website Targeting
There are millions of websites across the Google Display Network, so you can reach people as they browse websites that relate to your products and services. We go over how to use the Google Display Planner to find website placements for targeting.
My name is Corey Frankosky and I am the founder and owner of Surfside PPC. I created my first website in 2008 at the age of 18 and I have been doing online Marketing for the last 15 years. I started by learning website development, SEO, and Email Marketing. Then, my first professional Marketing job was focused on Paid Advertising campaigns on channels like Google Ads, Microsoft/Bing Ads, Facebook Ads, LinkedIn Ads, and Pinterest Ads. I have been working on PPC Advertising campaigns and working directly with clients on Paid Advertising campaigns for the last 8+ years. I completed my undergraduate degree at Coastal Carolina University and completed my MBA at Coastal Carolina University.