Microsoft Advertising (Bing Ads) Tutorial for 2023
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Microsoft Advertising (Bing Ads) Tutorial for 2023

Bing Ads, also known as Microsoft Advertising, is an effective yet often overlooked platform for driving traffic and conversions to your website. With less competition compared to Google Ads, Bing Ads can offer a higher ROI if leveraged correctly. This beginner’s guide will walk you through how to set up and optimize your first Bing…

10 Google Ads Strategies You Need To Follow
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10 Google Ads Strategies You Need To Follow

Check out our videos and article below to learn about my favorite Google Ads strategies. There are hundreds of tips when it comes to creating and optimizing Google Ads campaigns. So how does anyone know exactly where to start or what to focus on? Our goal is to help you put together the best Google…

14 Small Business Marketing Strategies 2023

14 Small Business Marketing Strategies 2023

I have worked with a lot of small businesses over the years on their Marketing strategy. From flooring companies to restaurants to car dealerships, every business requires different tactics to drive new customers. My number one tip is to focus your efforts on strategies that will reach your target customer. A company that offers pet…



Google Ads Assets (Ad Extensions): Complete Guide 2023
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Google Ads Assets (Ad Extensions): Complete Guide 2023

I highly recommend adding Google Ads assets to your campaigns and I would add them at the Campaign level and add some to the Ad Group level. They used to be called Google Ads ad extensions and a lot of advertisers still refer to them as that. However, they have officially been renamed to Google…

7 Best Pinterest Marketing Strategies and Tips
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7 Best Pinterest Marketing Strategies and Tips

Pinterest is one of the best social media marketing channels for business owners. That’s why it is so important to understand Pinterest Marketing tips and best practices. Not only can you grow your audience, you can also drive targeted traffic to your website. However, it can be difficult to know how to grow your Pinterest…

What is an Impression in Digital Marketing?
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What is an Impression in Digital Marketing?

Impressions are an important metric in digital marketing that every marketer should understand. But what exactly is an impression, and why does it matter for your online marketing efforts? Impressions are important when it comes to Content Marketing, Paid Advertising, Social Media Marketing, and SEO campaigns. This in-depth guide covers everything you need to know….

Google Trends: Complete Guide For 2023
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Google Trends: Complete Guide For 2023

Google Trends is a powerful tool that provides information on search trends, allowing users to explore what people are searching for, when they’re searching for it, and where they’re searching from. If you are a Marketer, Google Trends is one of the best free tools to try. You can see what is trending now, where…



Influencer Marketing 101: A Beginner’s Guide to Success

Influencer Marketing 101: A Beginner’s Guide to Success

Social media plays a significant role in society by allowing people to share their day, favorite local hotspots, and favorite products and services. Influencers have become experts at growing a defined audience tailored to their lifestyle and niche. They are the go-to for brands around the world. Over the last few years, influencer marketing has…

What is CRM?

What is CRM?

CRM stands for Customer Relationship Management. It is a strategy for managing and nurturing customer relationships with the goal of improving customer satisfaction and loyalty. CRM involves using technology, data analysis, and customer feedback to gain insights into your customer’s needs and preferences. This information can then be used to create personalized marketing and sales…

What is Omnichannel Marketing?

What is Omnichannel Marketing?

Omnichannel marketing is a customer-centric approach to marketing that focuses on delivering a seamless and consistent customer experience across multiple channels. It involves integrating all channels, both online and offline, to provide a unified and personalized experience for customers. For example, a grocery store with a website, physical locations, and a mobile app needs to…