Google Ads Lead Form Ad Extensions Explained
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Google Ads Lead Form Ad Extensions Explained

One of the major challenges that business owners face is driving leads consistently. Whether you are a Real Estate agent, Marketing agency, Accounting firm, or one of the many businesses focused on leads, you know it can be difficult to find new clients. Google Ads introduced lead form extensions, which allows advertisers to add lead…

SEO Keyword Content Mapping: Complete Guide 2020
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SEO Keyword Content Mapping: Complete Guide 2020

It can be difficult to connect your keyword research and content creation strategies. As you create more content, you want to connect organic search keywords to individual pieces of content. That’s why keyword content mapping is a great strategy that will keep your SEO content organized. You can watch our keyword mapping video below or…

How To Use Your Top SEO Pages For Blog Post Ideas
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How To Use Your Top SEO Pages For Blog Post Ideas

One of the major challenges we face as marketers is creating content. What content is going to rank high and drive organic traffic? What blog posts will turn website visitors into customers? There is a simple method below that I use to find new blog post ideas based on my past successful content. You can…



10 Point On-Page SEO Checklist and Tutorial 2020
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10 Point On-Page SEO Checklist and Tutorial 2020

When you write a great blog post, you want to make sure your on-page SEO touches on some important Google ranking factors. Content should be focused around your targeted keywords. You are creating resources for website visitors, but you want to make sure search engines know exactly what the content is about. You can find…

How To Create Content That Ranks High In Search Engines
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How To Create Content That Ranks High In Search Engines

The biggest SEO challenge, in my opinion, is creating high-ranking content. You need to write detailed blog posts, utilize visuals like images, and incorporate related videos. And, you need to consistently create content to rank high in search engines like Google. In the video below, which is also available on YouTube, I cover my content…

Google Analytics UTM Tracking and Campaign URL Builder Tutorial
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Google Analytics UTM Tracking and Campaign URL Builder Tutorial

UTM Tracking can be valuable for a business owner who wants to understand the impact of their Marketing and Advertising campaigns. In addition, the Campaign URL Builder is useful to track paid and organic traffic from different sources. In the video below, I will explain how UTM Tracking works and how to create tracking URLs…

Complete Dynamic Search Ads Tutorial for 2019
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Complete Dynamic Search Ads Tutorial for 2019

Dynamic Search Ads campaigns are very useful for advertisers with large, static websites. You can use your website URLs and create a Page Feed that can be used for targeting your Google Ads and Microsoft Advertising campaigns. While Dynamic Search Ads may seem complicated, they are easy to set up for new advertisers. In addition,…



How to Track Marketing & Advertising Campaigns in Google Analytics
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How to Track Marketing & Advertising Campaigns in Google Analytics

When you are running marketing campaigns and advertising campaigns, you need to track the data using Google Analytics. There are plenty of reasons to track your campaigns, most notably that you can learn and improve future efforts. You can watch our video below or watch it directly on YouTube. I will show you how to…

Simple Content Strategy Plan For Websites
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Simple Content Strategy Plan For Websites

If you are creating a content strategy, there’s a lot you need to consider. What content you want to create, whether or not you are creating articles, videos, images, audio, or some combination of them, and a publishing schedule. We put together a simple content strategy plan that you can use for your website. You…

Mailchimp Tutorial – How Does Mailchimp Work?

Mailchimp Tutorial – How Does Mailchimp Work?

Mailchimp is one of the best email marketing providers, but it can be difficult to understand it at first. Between creating your first email list and setting up email marketing campaigns, you might struggle to figure out Mailchimp. That’s why we put together a Mailchimp tutorial to show you exactly how to get started with…