What is Google Adwords Express?
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What is Google Adwords Express?

The popular Google AdWords online advertising service is robust and enables online entrepreneurs and businesses to monetize the traffic generated by ads in several ways. It is a very handy tool to take advantage of the opportunities provided by the Internet. However, this service requires a certain level of knowledge and experience to be used…

Google AdWords Express Tutorial
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Google AdWords Express Tutorial

Google AdWords Express is the basic version of Google AdWords. When advertisers are interested in paid advertising, but they don’t have time to learn Google AdWords, AdWords Express will make it a lot easier. However, it can be difficult to learn the different types of campaign goals and best practices for Express. There are many…



Online Paid Hotel Marketing Strategies For 2017
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Online Paid Hotel Marketing Strategies For 2017

If you are tasked with marketing a hotel to increase room bookings, there’s a lot that goes into it. The strategies that work are constantly changing and you need to be innovative to stay ahead. The article below will go into the step-by-step process I would take if you wanted me to advertise your hotel….

How To Set-up Facebook Website Conversion Campaigns

Facebook is only going to continue to be popular as a social media channel and an advertising network. It has been very effective for many companies to grow their fanbase, create engagement, provide customer service, and ultimately grow their online revenue. One of the best things to learn if you own a small business or…

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Setting Up Instagram Ads Website Conversion Campaigns

Instagram is a very important social media channel for brands, businesses, and people. You can grow your overall presence on Instagram and grow your business revenue. It is also becoming vital that you utilize it as a paid advertising channel. In you are a digital marketing professional or you own a small business, paid website…

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How To Set-Up Facebook Advertising Traffic Campaigns

Facebook is a vital advertising channel in order to set-up paid campaigns and drive targeted traffic to your website. We decided to put together an article and video about paid Facebook website traffic campaigns. If you work in digital marketing or if you own a small business, understanding paid Facebook marketing is vital.   Facebook…



Pinterest Ads – Setting Up Engagement Campaigns
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Pinterest Ads – Setting Up Engagement Campaigns

Check out our Pinterest Engagement Ads tutorial below and learn how to set-up pin engagement campaigns. Pinterest Ads have continued to improve and we see great performance from their channel with affordable advertising rates, plenty of targeting options for users, and campaign goals ranging from branding to engagement to website traffic to mobile app installs….

Dental Pay-Per-Click (PPC) Advertising Strategies
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Dental Pay-Per-Click (PPC) Advertising Strategies

If you have your own dental practice, one of the challenges can be gaining new patients. Once you open, you need to be able to find people who need your dentist services so you can grow your practice. With everyone searching on their desktop devices and mobile devices constantly, you need a dental digital marketing…

Hair Salon Pay-Per-Click (PPC) Advertising Strategies

Hair Salon Pay-Per-Click (PPC) Advertising Strategies

Hair salons have a lot more competition nowadays than they used to. That’s why it is more important than ever to have a good digital marketing strategy to help drive new customers that will last a lifetime. There are a lot of different ideas you can employ and marketing strategies you can test. In addition,…