Learn more about Pay-Per-Click advertising and search engine marketing from Surfside PPC. We have a variety of blog articles, videos, infographics, and more than will help you learn more about Google AdWords, Bing Ads, Facebook Ads, and more. Be sure to contact us if you’d like us to manage your advertising campaigns.
In this guide, I will give you a complete overview of PPC Advertising. You will learn about the top Pay Per Click Advertising networks, strategies, ad formats, campaign types, and more. While PPC can be a major challenge in the beginning, this blog post will get you started on the right foot. Introduction to PPC […]
Pay-Per-Click Advertising (PPC): Complete Guide 2024 Read More »
There are plenty of options when it comes to Google Ads Location Targeting. You might be wondering which locations are available for targeting through Google AdWords. We will cover everything you need to know in the video and article below. You can first start by watching our video below or directly on YouTube. Then, we
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Google Ads Quality Score is one of the most important factors determining the success and cost-efficiency of your PPC campaigns. However, it can be confusing to understand how quality score is calculated and why it matters. This in-depth guide covers what Quality Score is, how it’s calculated, why it matters, and most importantly – how
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Impressions are an important metric in digital marketing that every marketer should understand. But what exactly is an impression, and why does it matter for your online marketing efforts? Impressions are important when it comes to Content Marketing, Paid Advertising, Social Media Marketing, and SEO campaigns. This in-depth guide covers everything you need to know.
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There are a lot of different types of advertising that businesses can use. Advertising is an important component of any successful marketing strategy. With so many options to choose from, it can be challenging to determine which advertising methods are best suited for your business. This comprehensive guide examines 11 different advertising types you can
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If you are running your own Google Ads Agency or simply trying to onboard more Google Ads clients, the tips below will be very helpful for getting started. I will show you how to run Google Ads for clients. You need to understand your clients and treat their business like your own. Running successful Google
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When you get started with Google Ads, smart bidding strategies might seem complex. There are plenty of Google Ads bid strategies to choose from, especially when you create your first campaign. We cover the 4 Google Ads smart bidding strategies below, which have become a best practice when you set up your campaigns. If you
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It can be difficult to understand Google Keyword Planner at first. Keyword Planner was previously called the Google AdWords Keyword Tool. Our goal is to show you how to utilize the Google Ads Keyword Planner. We want you to be able to open up your account and use their keyword research tool without any issues
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LinkedIn Lead Generation Ads are one of the most unique and best ad formats to test. Most importantly, LinkedIn has become an indispensable platform for B2B lead generation. As of 2023, LinkedIn has over 930 million members in 200 countries and regions worldwide. It is the best social network where you can reach business professionals.
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When you are learning Pay-Per-Click Advertising for the first time, it can be a daunting task. Each Advertising Network performs differently and you need to understand all of the targeting options, Ad types, and campaign goals. Our goal has been creating PPC Tutorials for several years in order to educate new marketers. Our Pay-Per-Click Advertising
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