Digital Marketing Course 2027
Digital Marketing Course 2027
The Surfside PPC Digital Marketing Course is a beginner-friendly digital marketing course for 2027. It teaches you how to grow a business online from start to finish: SEO and local SEO, Google Ads and Meta Ads, content marketing, email marketing, and analytics, and how all of them work together to bring in customers.
Most businesses do not have a marketing problem in one channel. They have a strategy problem across all of them. This course gives you the full picture, so you know which channel to start with, how to measure it, and where to put your budget next.
What You Get for $49 Per Year
- The full Digital Marketing Course, updated for 2027
- The Google Ads Course, included at no extra cost
- The private Surfside PPC community, where you can ask me questions
- 12 months of access, with new video modules added over time
Who Teaches This Digital Marketing Course
I am Corey Frankosky, founder of Surfside PPC. I run SEO, Google Ads, Meta Ads, and content for clients in healthcare, legal, home services, auto repair, and ecommerce. This course is the same process I use with those clients, broken down step by step so you can apply it to your own business.
Who This Digital Marketing Course Is For
- Business owners: You want to run your own marketing, or at least know enough to hire and manage the right people.
- Freelancers and new marketers: You want a solid foundation across every channel before you specialize in one.
- Complete beginners: You want a clear starting point and a plan that tells you what to learn next.
- In-house marketers: You run one channel today and want to understand how the rest of the marketing stack fits together.
What You Will Learn in the Digital Marketing Course
- SEO and local SEO: How to rank your website and your Google Business Profile, the highest ROI channel for most local businesses.
- Paid ads: Where Google Ads and Meta Ads each fit, and when to use one over the other.
- Content and inbound marketing: How to publish content that brings in leads over time and lowers your ad costs.
- Email marketing: How to turn one-time visitors into repeat customers.
- Analytics and tracking: How to measure what actually drives revenue so you stop guessing.
- Strategy and positioning: How to pick your niche, build your online presence, and plan your marketing for the year.
Digital Marketing Course 2027: Module Breakdown
Digital Marketing Foundations
- Module #1: Digital Marketing 101. The channels, how they connect, and how to decide where to start with your budget.
Inbound Marketing
- Getting Started With Inbound Marketing. What inbound marketing is and why it lowers your cost per lead over time.
- Inbound Marketing Course, Parts 1 and 2. The full inbound process from attracting visitors to converting them into customers.
- Inbound Marketing Playbook: 20 Growth Steps. A step-by-step checklist you can work through for your own business.
- Using SEO to Drive More Inbound Leads. Keyword-focused SEO that brings in people who are ready to buy.
- The Publish and Grow Challenge. A consistent publishing plan that builds traffic month after month.
- Using PPC to Drive Inbound Leads. The three ad channels to use first, and how they support your content.
- Inbound Marketing Tutorial for Beginners. A complete walkthrough if you are brand new to marketing.
Digital Marketing Academy: Building Your Ongoing Strategy
- Module #1: Niche and Positioning. How to choose who you serve and how to stand out from competitors.
- Module #2: Building Your Online Presence. Your website, Google Business Profile, and the core assets every business needs.
New modules are added to the Digital Marketing Course throughout 2027, including AI marketing workflows for keyword research, ad copy, content, and reporting. They show up in your account automatically.
Want to Go Deeper on Google Ads?
Your enrollment includes the full Google Ads Course, with conversion tracking, bidding strategies, keyword targeting, and Performance Max covered step by step. You can also start with my free PPC course before you join.
Already Enrolled?
Log in to the members area at surfsideppc.com/a/members with the email you signed up with. Bought on Podia? Your access is already set up through December 31, 2027. Here is how to log in.