Optometry Practice Marketing · Updated 2026

Optometrists Marketing Agency

Full-service marketing for optometry practices. SEO, Google Ads, Meta Ads, website design, local SEO, and AI-powered marketing built specifically to drive new patient exams, contact lens fittings, and dry eye and specialty contact appointments.

By Corey Frankosky · Surfside PPC

$500
Management Starts at $500/Month
Get Started Today
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Built for Optometry Practices
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Exams, Optical, and Specialty Care
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No Long-Term Contracts

Optometry practices earn revenue two ways that pull in different directions. Comprehensive exams fill the schedule and are often insurance-driven, while optical sales, dry eye treatment, and specialty contact lens fittings carry the margin. Marketing that treats those as one audience underperforms both. Surfside PPC runs optometry marketing across search, paid, local, and website channels, with each service built around the specific demand it captures. Every service below has a dedicated page covering how that engagement works.

Marketing Services for Optometrists

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Paid Search Google Ads for Optometrists Search campaigns targeting comprehensive eye exams, vision plan acceptance, dry eye treatment, and myopia management.
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SEO SEO for Optometrists Organic search strategy for optometry practices, targeting exams, eyewear, and optical retail.
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Local SEO Local SEO for Optometrists Google Business Profile, local pack rankings, and review generation for every office location.
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Web Design Website Design for Optometrists Conversion-focused sites built around online booking, insurance verification, and optical browsing.
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AI Marketing AI Marketing for Optometrists AI-assisted content, automated recall workflows, and chat-based intake for optometry practices.
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Paid Social Meta & Instagram Ads for Optometrists Paid social built around frame collections, specialty lenses, and treatments patients discover rather than search for.
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PPC PPC Advertising for Optometrists Full-funnel paid search and paid social managed together across every channel that fits the practice.
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Full Service Digital Marketing for Optometrists Search, social, and site strategy run as one program with a single strategist owning the account.
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White Label White Label Google Ads for Optometrists Optometry campaigns fulfilled under your agency's brand, with you keeping the client relationship.

Not Sure Which Channels Your Practice Needs?

We audit optometry marketing across Google Ads, Meta Ads, SEO, and local search, then tell you which channels are worth your budget and which are not. Management starts at $500 per month with no long-term contracts.

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Work With an Optometrist Marketing Agency

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