google ads performance max

Google Ads Performance Max: Complete Guide for 2024

Google announced the development of Google Ads Performance Max in 2020, a goal-based campaign that allows advertisers to access all Google Ads channels from a single campaign. Google launched Performance Max in November 2021, creating a new way for businesses to drive success through their online marketing campaigns. Google Ads Performance Max Video Tutorial 2022…

google ads discovery campaigns

Google Ads Discovery Campaigns: Complete Guide 2024

One of the challenges with Google Ads is keeping up with every campaign type. One option advertisers have is the creation of discovery campaigns. What Are Google Ads Discovery Campaigns? Discovery campaigns give you the ability to run advertisements in Google feeds, specifically Gmail, YouTube, and Google Discover. According to Google, you can reach up…

google search console

Google Search Console: Complete Guide For 2024

Google Search Console is a free tool offered by Google that helps you monitor, maintain, and troubleshoot your website’s presence in the Google Search results. It’s not a requirement to utilize Google Search Console to be included in Google Search results, but the tool helps you learn more about how Google views your website and any…