Pay-Per-Click Advertising

Learn more about Pay-Per-Click advertising and search engine marketing from Surfside PPC. We have a variety of blog articles, videos, infographics, and more than will help you learn more about Google AdWords, Bing Ads, Facebook Ads, and more. Be sure to contact us if you’d like us to manage your advertising campaigns.

drive traffic ecommerce website

5 Ways To Increase Ecommerce Website Traffic

Attracting targeted and relevant traffic to your e-commerce website is essential for success. Without a consistent flow of potential customers, even the best products will struggle to sell. It’s common for e-commerce website owners to face challenges in attracting visitors to their online stores. However, with the right strategies, it’s possible to significantly increase your […]

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lead generation

Lead Generation: A Comprehensive Guide

What is Lead Generation? Lead generation is the process of turning strangers and prospects into someone who has shown interest in your companyā€™s product or service. Itā€™s the first step in the sales funnel for B2B businesses and allows you to build relationships with potential customers and guide them through their buying journey. Why is

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pinterest engagement ads tutorial

How To Set Up Pinterest Ads Awareness Campaigns

Pinterest stands out as a unique platform where users actively seek new ideas, products, and brands. For businesses looking to expand their reach and build brand awareness, Pinterest Ads Awareness Campaigns offer a powerful solution. Let’s dive deep into what makes these campaigns effective and how you can leverage them for your business. Understanding Pinterest

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x ads

X (Twitter) Ads Complete Overview and Strategy

X Ads has become a powerhouse in digital advertising. This platform offers advertisers a robust set of tools to reach their target audience effectively. Let’s dive into what makes X Ads stand out. X Campaign Objectives X Ads lets you tailor your campaign to specific goals. For consideration objectives, you can choose from video views,

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Google Ads Thank You Page Conversion Tracking Using Google Tag Manager

Tracking conversions is crucial for measuring the success of your Google Ads campaigns. One of the most effective ways to track conversions is by setting up thank you page conversion tracking. This guide will walk you through the process of implementing Google Ads thank you page conversion tracking using Google Tag Manager (GTM). Watch The

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keyword cannibalization

SEO Keyword Cannibalization: What It Is and Best Practices

When you do keyword research and create content around your top keywords, you may run into issues related to keyword cannibalization. To avoid this, ensure that each category page serves a distinct purpose in the customer’s buying journey. If you have multiple articles or pages targeting the same SEO keyword, it may actually decrease your

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google ads call campaigns

Google Ads Call Campaigns: Complete Guide for 2024

When you own a business, you want to create an easy way for your customers to access you directly from anywhere at any time. When searching for businesses, most people Google their needs on the go through their mobile devices. Integrating your businessā€™s phone number using Google Ads, especially through call only ad campaigns, allows

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