Learn more about Pay-Per-Click advertising and search engine marketing from Surfside PPC. We have a variety of blog articles, videos, infographics, and more than will help you learn more about Google AdWords, Bing Ads, Facebook Ads, and more. Be sure to contact us if you’d like us to manage your advertising campaigns.
Google Ads can be a powerful tool to grow your business, but like any tool, it needs to be used correctly to enjoy the full benefits. Here’s a list of common Google Ads mistakes that marketers often make, along with tips on how to avoid them. Google Ads Mistakes to Avoid Video 1. No Conversion […]
14 Google Ads Mistakes To Avoid in 2025 Read More »
Ready to start advertising on Google? Creating your Google Ads account is the first step to reaching customers through the biggest search engine in the world. In this guide, I’ll walk you through it all step by step, with some insider tips along the way. How To Create a Google Ads Account Video Tutorial Watch
How To Create A New Google Ads Account The Right Way Read More »
Medical practices and doctors must have an online presence that drives leads. Maintaining a high-performing Google Ads account can be a powerful tool for reaching potential patients and growing your practice. This guide will help you set up and optimize a Google Ads campaign for healthcare professionals. Does Your Medical Practice Need Google Ads Help?
Google Ads For Doctors and Medical Practices Read More »
If you are just getting started with Google Ads, you probably have a lot of questions. Conducting keyword research is crucial at this stage to identify relevant keywords and optimize your campaigns effectively. One of the main things you need to learn about are the different keyword match types for search campaigns. Broad match keywords
All About Google Ads Broad Match Keywords Read More »
Tracking conversions is crucial for measuring the success of your Google Ads campaigns. One of the most common types of conversions is lead submissions, which often result in a visit to a “thank you” page. This guide will walk you through setting up conversion tracking for thank you pages in Google Ads, ensuring you can
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As a dentist, getting your initial base of clients can be challenging. Established practices may have no problem keeping their schedule full. However, newer and expanding practices must drive more weekly and monthly leads. That’s where Dental pay-per-click (PPC) advertising comes in. Let’s explore some PPC strategies and additional dental marketing services that dentists should use. PPC
Dental PPC Advertising: Practice Growth Strategies Read More »
Want your Google Ads search campaigns to drive more calls to your business? Google Ads Call Assets, which used to be referred to as Call Extensions, make it easy to add a clickable phone number to your search and display ads. Implementing Call Assets can significantly lift ad performance. Follow these tips to utilize them
Google Ads Call Assets: The Complete Guide Read More »
The dental industry is very competitive, especially for new practices. While some dentists stay scheduled year-round with their current patients, others need more leads. That’s where Google Ads for dentists can be very effective. You can target people who are actively looking for a new Dentist. The best part is that each patient can become
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One powerful Google Ads targeting option is Dynamic Search Ads (DSA). In this comprehensive guide, we’ll explore DSAs, how they work, and how you can leverage them to boost your advertising efforts. What are Google Dynamic Search Ads? Dynamic Search Ads are a type of search targeting that uses your website content for targeting instead
Google Ads Dynamic Search Ads Tutorial for 2024 Read More »
The Search Terms Report is one of the most essential reports for optimizing search campaigns. This report shows you the actual search queries that trigger your ads so you can refine your keyword strategy and optimize your spend. In this post, we’ll cover the Search Terms Report, how to get to it, and how to
How To Use The Search Terms Report in Google Ads Read More »
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