Free Google Ads Training Videos

Free Google Ads tutorials can be hard to find. Most free PPC training out there is either outdated, too short to teach you anything useful, or hidden behind a paid course upsell. The two free PPC training videos below give you over 80 minutes of step by step Google Ads instruction with no upsell and no fluff. Drop your email below and both videos get sent to you right away.

1Free Google Ads Training Video: How To Launch New Google Ads Accounts in 2026

The first free PPC training video walks through the full process of launching a brand new Google Ads account from scratch. The video is 28 minutes and 28 seconds long and covers the exact account structure, settings, and best practices I use when I open a new Google Ads account for a real business.

If you have never set up a Google Ads account before, this free Google Ads tutorial will get you from zero to a properly built account that is ready to run traffic. If you have launched accounts before, you will still pick up settings and structure changes that matter in 2026.

What this free PPC training video covers

• New Google Ads account setup: The exact settings to choose and the ones to turn off before you ever spend a dollar.
• Campaign structure for 2026: How to organize Search, Performance Max, and Demand Gen campaigns so they do not cannibalize each other.
• Conversion tracking from day one: Why running ads without proper conversion tracking is the biggest waste of budget in PPC.
• Keyword match types and negatives: How to start with a clean keyword list and a negative keyword list that prevents wasted spend.
• Budget and bidding strategy: The bidding strategy I recommend for new accounts with no conversion data yet.

2Free PPC Training Video: Google Ads 1-2-3-4-5 Training for 2026

The second free Google Ads training video is 53 minutes and 4 seconds long and walks through five specific parts of any Google Ads account that you need to optimize to drive better results. This is the PPC video training I wish I had when I started managing accounts. It is structured so you can pause after each part, go into your own Google Ads account, and apply what you just learned.

This free PPC course style video works whether you manage one account for your own business or you manage Google Ads accounts for clients as an agency or freelancer.

The five parts of Google Ads this free PPC training covers

1. Account structure and campaign organization. How your account is built has more impact on performance than most ad copy decisions.
2. Keyword strategy and search terms. How to read your search terms report and turn it into real keyword and negative keyword decisions.
3. Ad copy and ad assets. What actually moves the needle in responsive search ads and Performance Max asset groups.
4. Landing page and conversion experience. Why the page you send traffic to is just as important as the campaign itself.
5. Bidding, budgets, and optimization. How to read account performance data and make changes that compound over time.

3Who This Free PPC Course Is For

These free Google Ads training videos are built for people who want practical, step by step PPC training without paying for a course. If you fit one of the groups below, this free PPC course will move you forward quickly.

• Small business owners running their own Google Ads. You will learn how to stop wasting budget and start tracking what actually drives leads and sales.
• New PPC managers and marketing employees. You will get a foundation in Google Ads account structure and optimization that most paid PPC courses charge hundreds for.
• Freelancers learning PPC online for free. You will be able to take on small client accounts with a clear framework for launching and managing them.
• Agency teams onboarding new hires. You can use these free Google Ads tutorials as part of internal training for junior account managers.
• Anyone who has tried Google Ads before and quit. If your last attempt at Google Ads burned budget without results, this free PPC training will show you why.

4Why I Give Away This Google Ads Training for Free

Most free PPC training online is a 5 minute tease that ends with a pitch for a $997 course. That is not what this is. The full 81 minutes of Google Ads training videos are completely free because the goal of this site is to be the most useful free PPC resource on the internet.

Subscribers also get the newsletter, which sends new Google Ads tutorials, free PPC management tips, and updates on changes inside Google Ads. The videos arrive instantly. The newsletter shows up when there is something actually worth your time.

5What You Will Be Able To Do After This Free PPC Training

By the end of these two free Google Ads training videos, you will be able to walk into any Google Ads account and know what to look at first. That is the goal. Specifically, you will be able to do the following.

1. Launch a new Google Ads account with the correct settings, conversion tracking, and campaign structure.
2. Audit an existing Google Ads account across the five parts that drive performance.
3. Identify wasted spend in search terms, audiences, and Performance Max placements.
4. Write ad copy and structure asset groups that match what Google's algorithm rewards in 2026.
5. Make budget and bidding decisions based on data instead of guessing.

6Get the Free Google Ads Training Videos

Drop your email below and both free PPC training videos will be sent over instantly. No payment, no credit card, no upsell.