Pay-Per-Click Advertising

Learn more about Pay-Per-Click advertising and search engine marketing from Surfside PPC. We have a variety of blog articles, videos, infographics, and more than will help you learn more about Google AdWords, Bing Ads, Facebook Ads, and more. Be sure to contact us if you’d like us to manage your advertising campaigns.

google ads specialist

How To Become a Google Ads Specialist in 2024

Google Ads specialists play an important role in the world of PPC Advertising. They are responsible for setting up and managing Google Ads campaigns, analyzing and optimizing campaign performance, conducting keyword research and targeting, and setting up conversion tracking to measure the Return on Ad Spend (ROAS) of campaigns. Companies want to get the most […]

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google ads manager accounts

Google Ads Manager Accounts: Complete Guide For 2024

If you are managing multiple Google Ads accounts, you absolutely need a Google Ads Manager Account. Not only are they free to create, but they will also allow you to be more efficient and effective at optimizing Google Ads campaigns. What is a Google Ads Manager Account? A Google Ads Manager Account is a centralized

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youtube ads tutorial

YouTube Advertising: Complete Guide For 2024

Browse This Article: YouTube Ads Video Tutorial YouTube Ads Video Playlist Getting Started With YouTube Advertising YouTube Ads Conversion Tracking YouTube Advertising Campaign Types Welcome to our YouTube Ads guide for 2023. We will guide you through everything you need to know about running YouTube Advertising through your Google Ads account. Our first video is

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ppc advertising for b2b companies

How B2B Companies Can Utilize PPC Advertising

If you are a business-to-business (B2B) marketer, you understand the importance of reaching your target audience in the most efficient and cost-effective way possible. One method you can try is B2B pay-per-click (PPC) advertising. In this comprehensive guide, we’ll delve into everything you need to know about B2B PPC advertising, its importance, goals, unique challenges,

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Snapchat Ads 2024: Getting Started Guide For Beginners

Snapchat is a one-of-a-kind platform. It was the platform that invented stories in 2011, and since then, it has grown in popularity massively. While Snapchat isn’t growing like it once was, it can still be an effective ad platform. Despite new innovative mobile applications getting released since then, such as TikTok, Snapchat is still popular

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keyword research

How To Do Keyword Research in 2024

When you get started with Search Engine Optimization, Google Ads, PPC Advertising, and Content Marketing, you can’t get started without keyword research. In the following article, you will learn everything you need to know about keyword research for SEO. Keyword Research Tip: Always get started with keyword research for SEO. You should optimize your website

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google display planner

Google Display Planner: Complete Guide 2024

The Google Display Planner was offered by Google AdWords as a standalone tool to plan Display Ads campaigns. However, you can’t find the Display Planner tool in the new Google Ads. It has been completely removed from the ‘Tools & Settings’ menu. Below, I will show you how you can plan your Google Display Advertising

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google responsive display ads

Google Responsive Display Ads: Complete Guide 2024

Google Responsive Display Ads can be difficult to understand at first. When you get started with Google Display Ads, one of the main aspects of your campaign is ad creation. Our video tutorial and article below will help guide you through the process. You don’t have to struggle with Google Responsive Display Ads. All the

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google ads performance max

Google Ads Performance Max: Complete Guide for 2024

Google announced the development of Google Ads Performance Max in 2020, a goal-based campaign that allows advertisers to access all Google Ads channels from a single campaign. Google launched Performance Max in November 2021, creating a new way for businesses to drive success through their online marketing campaigns. Google Ads Performance Max Video Tutorial 2022

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