What is the Google Display Network (GDN)?
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What is the Google Display Network (GDN)?

A common question you may have as you get started with Google Display Ads is “What is the Google Display Network?” You want to know where your display advertisements will appear. The Google Display Network (GDN) allows businesses to reach new audiences and drive results with display ads. This large ad network provides massive reach…

How To Exclude Mobile Apps for Google Display Ads
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How To Exclude Mobile Apps for Google Display Ads

Browse This Article: Exclude Mobile Apps in Google Ads Video Tutorial Method 1 – How to Exclude Mobile App Categories from Google Display Ads Campaigns Method 2 – How to Exclude Mobile App Categories Using Google Ads Editor How to Exclude Specific Mobile App Placements In the past, Google made it very easy to remove…

Google Ads Bidding Strategies: Complete Guide 2023
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Google Ads Bidding Strategies: Complete Guide 2023

When you create Google Ads campaigns, you are entering an auction every time your advertisement is shown. If there is an auction, that means there are bids as well. Since there are so many Google Ads campaign objectives and campaign types, there are different bid strategies you can choose from. In the video below and…



Google Display Planner: Complete Guide 2023
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Google Display Planner: Complete Guide 2023

The Google Display Planner was offered by Google AdWords as a standalone tool to plan Display Ads campaigns. However, you can’t find the Display Planner tool in the new Google Ads. It has been completely removed from the ‘Tools & Settings’ menu. Below, I will show you how you can plan your Google Display Advertising…

Google Responsive Display Ads: Complete Guide 2023
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Google Responsive Display Ads: Complete Guide 2023

Google Responsive Display Ads can be difficult to understand at first. When you get started with Google Display Ads, one of the main aspects of your campaign is ad creation. Our video tutorial and article below will help guide you through the process. You don’t have to struggle with Google Responsive Display Ads. All the…

Google Display Ads: Complete Guide For 2023
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Google Display Ads: Complete Guide For 2023

Welcome to the Google Display Ads guide by Surfside PPC. We have plenty of different video and article lessons below, and everything is completely free. We cover everything you need to know about Google Display Ads campaigns, the Google Display Network (GDN), and more. Regardless of your business type, there are plenty of strategies you…

10 Google Ads Best Practices to Improve Performance
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10 Google Ads Best Practices to Improve Performance

There are plenty of tips, tricks, strategies, and best practices when it comes to Google Ads. You want to avoid common mistakes while also setting up your campaigns for success. However, it can be difficult to get started on the right foot for new advertisers. That’s why I put together a list of 10 different…



How Long Until My Google Ads Appear?
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How Long Until My Google Ads Appear?

If you’ve just created a Google Ads (AdWords) campaign, you are probably curious about how long it takes for your ads to show. Most of the advertisements in a new Google Ads campaign will be reviewed and eligible to appear within 1 day. Many times, your ads will appear within an hour, especially for search…

12 Google Display Ads Best Practices & Strategies
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12 Google Display Ads Best Practices & Strategies

Check out our video and article below to discover the top Google Display Ads strategies. There is a ton to learn when it comes to the Google Display Network and Google Display Advertising, so our goal is to give you some of the best tips when you are setting up campaigns. You can create successful…

Gmail Ads: Complete Guide For 2020
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Gmail Ads: Complete Guide For 2020

If you have a Gmail account, you have probably noticed the advertisements at the top of the ‘Social’ and ‘Promotions’ tabs. There are generally 2 advertisements in each tab that look something like the example below.   You may be wondering how to create Gmail Ads in your Google Ads account. That’s why we put…