Check out our Google Ads blog. We cover everything you need to know with our Google Ads tutorials, strategies, training articles, and best practices. You can run search, display, and video campaigns on Google AdWords to drive results for your business. You can target search engine keywords to add more leads, sales, and overall conversions.
When you get started as an advertiser, you need to know a lot about Google Ads Keyword Match types, and conducting thorough keyword research is crucial. Generating keyword ideas can help optimize content and advertising opportunities. When you target keywords in your search campaigns, there are three different match types available: broad match, phrase match, and exact…
When I talk to potential Google Ads clients, most of them want more phone calls. If you are a service business, you need phone calls to drive new customers. Are you looking to drive more phone calls for your business through Google Ads? I will teach you how throughout this blog post. Phone calls can…
Businesses of all sizes are looking for ways to reach their target audience online. Google Ads, formerly known as Google AdWords, is a pay-per-click advertising platform that offers precision and targeting capabilities to help businesses generate traffic and conversions. One question that comes up all the time is, âIs Google Ads worth it?â This blog…
When you own a business, you want to create an easy way for your customers to access you directly from anywhere at any time. When searching for businesses, most people Google their needs on the go through their mobile devices. Integrating your businessâs phone number using Google Ads, especially through call only ad campaigns, allows…
There are plenty of problems you will run into when you use Google Ads. One of those errors may be that your ad rank is too low for your ads to show for your targeted keywords. First, you can watch the video below to learn why this error happens and how I would recommend fixing…
Want to increase your online visibility and reach more customers? Google Ads might be the answer. With 3.5 billion searches on Google every day, advertising on this platform puts your business in front of a huge audience. Hereâs how to set up your first Google Ads campaign in 8 easy steps. 1. Create Your Google…
Check out our videos and article below to learn about my favorite Google Ads strategies. There are hundreds of tips when it comes to creating and optimizing Google Ads campaigns. So how does anyone know exactly where to start or what to focus on? Our goal is to help you put together the best Google…
Audience targeting has grown over the years in Google Ads. You can access audience segments from various sections within the Google Ads platform, specifically from the campaigns area. You used to focus on targeting broad affinity audiences in your display advertising and video advertising campaigns. Today, you want to focus on Your Remarketing audiences, similar…
Demand Gen campaigns and Performance Max campaigns are how you can get your ads into Gmail inboxes. Before starting to create and use Gmail ads, you need to create a Google Ads account. Both of these campaign types use Gmail Ads and allow you to tap into a huge user base and drive real engagement.…
There are plenty of tips, tricks, strategies, and best practices when it comes to Google Ads. You want to avoid common mistakes while also setting up your Google Ads account and campaigns for success. However, it can be difficult to get started on the right foot for new advertisers. Thatâs why I put together a…